Happy flat
Colab between two women-owned businesses
Description
Building a friendly brand dealing with home staging, rental and investment services
Responsibilities: development of full visual identification, including logo, typography, a set of colors, promotional materials
Goal
Gaining trust among the group of recipients and showing the professionalism of a one-man company
Main take aways
When choosing colors for a brand that will mainly exist in virtual space, it is technically important how they look on screens with different profiles (sRGB coverage, etc.)
